
Case Study
Overview
Distribution & Impact
Reviews
“The assistance of John Deere in making this film will result in a groundswell of people who are going to realize the value of the volunteer fire service in their communities and they're gonna want to join. Their support is critical because they're such a nationwide network of dealers and of people. That’s gonna pay dividends in many, many ways.”
Steve HirschNational Volunteer Fire Council
“Received four new membership applications during the event! We feel incredibly grateful for the opportunity to use this film as a recruitment tool. It is a beautiful film.”
Volunteer firefighter
“John Deere is supporting this documentary because it ties so closely with our core values. John Deere is committed to advancing the livelihood of everyone around us. Volunteer firefighters are helping with that every single day. What better way to make sure that they keep going than to help support them. That's how this film connects so well.”
Jenel NelsJohn Deere
“It’s a true honor to be a part of this film. I’m proud to work at John Deere, proud to be a volunteer firefighter. Not only can we go out and volunteer within our community, but John Deere's very supportive and giving back to those places that we feel strongly about.”
Jake SmithJohn Deere
“Their experience volunteering, the ways in which their selflessness is presented, that’s timeless. Not only an engaging watch, but an inspiring one.”
Douglas DavidsonFilm Critic
“Just watched it, makes me even prouder to be a volunteer FF. Thanks for doing this!”
YouTube commenter