Choice Humanitarian

Economic self-determination on Qʼeqchiʼ terms


This project showcases Microsoft's partnership with Choice Humanitarian in support of the indigenous Qʼeqchiʼ Maya community of Chulac, Guatemala, as they build pathways toward economic self-determination. Microsoft and Choice collaborated with local women leaders to pilot Accent — a browser-based platform that bridges the gap between Qʼeqchiʼ and Spanish, expanding local access to Guatemala's formal economy, civic institutions, and broader Spanish-language resources.

Client
  • Microsoft
Our Role
  • Creative Strategy
  • Film & Photography Production
  • Post-Production
Deliverables
  • Brand Stories
  • Photo Library

Storyboard

Vignette worked with Microsoft and Choice to document the story from conception through the implementation of the initial program, producing a broad body of video and photography content for the web, social and other communications needs.

Photo Library