Proving Grounds
First Mode
Story Development / Film Production / Photography
Building the Barely Possible
First Mode develops and manufactures decarbonization solutions for heavy industry. We worked with them to tell the story of the ‘Proving Grounds’, a super-sized test track that allows them to move their big ideas from virtual models to an uncompromising, real-world mining environment.
The project involved creating a short film and library of photographs documenting the work of First Mode engineers and their industry partners as they transform massive ultra-class haul trucks, from diesel power to clean, hybrid energy solutions.
Photography & Video Library
The scope of work included creating a rich body of photography featuring their employees and work at the Proving Grounds. Additionally, we curated an extensive selection of hero clips from the footage and interviews allowing First Mode to easily incorporate these assets into their internal projects and use them broadly across communication channels.
